For food & beverage manufacturers

Recall the pallet, not the whole production run.

When something goes wrong, batch-level records are too coarse and too slow. TrueGTIN adds a unique QR code to the coding you already print, so you can trace individual packs — and shoppers can check freshness and origin for themselves.

  • No credit card required
  • Welcome credit on sign-up
  • Free dashboard, no subscription

Sound familiar?

  • A recall means pulling every unit of a batch because you cannot prove which ones are affected.
  • Once product leaves the plant you have no visibility into where it actually ended up.
  • Shoppers want to know provenance and freshness, and the pack has nowhere to tell them.

What changes when every unit is unique

Targeted recalls

Unit-level records narrow a recall to the packs genuinely at risk instead of the entire run.

Freshness and origin on the pack

MFG, EXP, batch and origin are one scan away, in a page you control rather than fine print.

Grey-market visibility

Scan locations show where product is actually being consumed, including where it should not be.

A direct shopper channel

Every pack becomes a place to collect feedback and build a relationship after the sale.

Same coder, same line speed

Food lines run fast and are not worth rebuilding for a QR code. TrueGTIN feeds your existing coder a different payload — the date and batch fields stay exactly as they are.

  • Continuous inkjet (CIJ)
  • Thermal inkjet (TIJ)
  • Laser coders
  • Thermal transfer overprinters
  • Print-and-apply
  • Handheld inkjet

From product to proof in six steps

No new hardware. No line rebuild. The only thing that changes is what's inside the code you already print.

  1. 1

    Create your product

    Add the product once: name, GTIN, pack size, and what a customer should see when they scan it.

  2. 2

    Create a batch

    Enter MFG, EXP, MRP and batch number, then set how many units this production run covers.

  3. 3

    Generate unique QR codes

    TrueGTIN issues one serialised code per unit and hands you a print-ready CSV or PDF.

  4. 4

    Print on the printer you already own

    Handheld inkjet, thermal, in-line coder or print-and-apply — the same file drops into what you run today.

  5. 5

    Your customer scans

    Any phone camera opens the verification page. No app, no login, nothing to download.

  6. 6

    Verify and track

    They see genuine or suspect instantly. You see every scan, location and duplicate attempt on your dashboard.

See what your customer sees

No app required. Scan this with your phone camera.

QR code linking to the TrueGTIN sample product verification page

truegtin.com/demo · sample product

Open the demo instead

Standards and traceability records

Batch and unit records are captured as structured, exportable events, which is what one-up/one-down traceability obligations and retailer audits actually ask you to produce.

  • GS1 Digital Link
  • EPCIS 2.0 events
  • Lot & expiry (AI 10/17)
  • Exportable audit trail

Questions we get asked

Trace your next production run.

Create a free account, set up one product and one batch, and see unit-level traceability on real codes from your own line.

  • No credit card required
  • Welcome credit on sign-up
  • Free dashboard, no subscription